Backlink Basics
By on Oct 2, 2007 in Organic SEO Articles
Incoming links, also call backlinks, inbound links, or “links from other sites”, are one of the primary means by which Google ranks websites. There are four ways in which incoming links can affect your website:
1. First of all, Google assumes the more incoming links a website has, the more important it is and therefore it should get ranked higher.
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